Samsung to sponsor the NBA for $ 100 million

Samsung has signed a contract to become the sponsor of TV , phone and tablet for the U.S. professional basketball (including the NBA , the NBA and NBA Development League women ) within 3 years . Known to get this contract , the Samsung had to spend about 100 million U.S. dollars . Initially, the Korean company will provide content and software on the NBA 's exclusive Samsung devices for users referees will also use the tablet to review the main points of the match . Also, the icon , label devices also appear throughout the season on the banners, video game general , the analysis of the experts ...



In the past year , Samsung has partnered with well-known players as LeBron James and singer Jay - Z in the NBA -related events . Prior to Samsung , Haier NBA & worked with HP , but never as deep as they link this time . Samsung is currently sponsors chinhcua some famous clubs like Chelsea , the Summer Olympics in London last year . Galaxy Note 3 handset is also the official Sochi 2014 Winter Olympics .